Poltrona Frau South Africa / poltronafrau.net
Last updated: 21-05-2026

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1. Introduction

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This Privacy Policy explains how Euro Casa, trading as Poltrona Frau South Africa (“we”, “us”, “our”), collects, uses, stores, shares and protects personal information through the website www.poltronafrau.net and related enquiry, consultation, trade, specification and quote processes.

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This Privacy Policy is intended to comply with the Protection of Personal Information Act, 4 of 2013 (“POPIA”) in South Africa. POPIA regulates how personal information is processed and gives effect to the constitutional right to privacy. The Information Regulator is the South African authority responsible for monitoring and enforcing POPIA compliance.

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This website is operated as an authorised dealer and project/specification platform for Poltrona Frau-related enquiries in South Africa and, where applicable, approved territories or international project enquiries.

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2. Responsible Party

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For purposes of POPIA, the Responsible Party is:

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• Information Officer: George Giorgio

• Business name: Euro Casa

• Trading name: Poltrona Frau

• Website: www.poltronafrau.net

• Physical address: 24 Somerset Rd, Green Point, Cape Town 8001, South Africa.

• Email:info@poltronafrau.net

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Under POPIA, a Responsible Party is the organisation that determines why and how personal information is processed. The Information Regulator confirms that any public or private organisation that processes personal information has a duty to comply with POPIA’s lawful processing conditions.

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3. Who This Policy Applies To

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This Privacy Policy applies to personal information we process about:

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• website visitors;

• private clients and prospective clients;

• architects, interior designers, decorators, developers, procurement professionals and other trade/specification users;

• members who create an account on the website;

• people who save products, request quotes or submit project briefs;

• suppliers, contractors, delivery partners and service providers;

• representatives, employees or contact persons of companies that engage with us.

4. What Personal Information We Collect

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Depending on how you interact with the website, we may collect the following types of personal information:

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4.1 Contact and identity information

This may include your name, surname, email address, phone number, company name, job title, profession, location and preferred contact method.

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4.2 Account and member information

If you create a member profile, we may process your login-related details, member profile information, saved items, quote list activity and enquiry history.

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4.3 Project and enquiry information

This may include details about your project, room type, product interests, preferred collections, quantity requirements, budget range, delivery location, trade status, timeline, installation requirements and any information you choose to include in a brief or enquiry form.

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4.4 Quote and order-related information

Where you request a quote, we may process selected products, product quantities, indicative pricing, VAT calculations, shipping or transport estimates, trade-related information, payment status and order progress information.

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4.5 Technical and website usage information

We may collect device information, browser type, IP address, approximate location, pages viewed, time spent on the site, form interactions, saved item activity, clicks, referral source and analytics data.

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4.6 Communication information

We may keep records of email, WhatsApp, phone, form and CRM communications relating to enquiries, consultations, quotations, orders, aftercare or support.

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4.7 Marketing preference information

Where applicable, we may process your newsletter subscription status, consent preferences, opt-out requests and engagement with marketing communications.

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We do not intentionally collect special personal information unless it is necessary and lawful, or you voluntarily include it in a communication. Please do not submit unnecessary sensitive information through the website.

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5. How We Collect Personal Information

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We may collect personal information when you:

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• browse the website;

• submit a contact form;

• submit a trade, project or consultation enquiry;

• create a member account;

• save products to your quote list;

• request a quote;

• download or request access to specification, CAD, BIM, 3D or trade resources;

• communicate with us by email, phone, WhatsApp or another channel;

• interact with our advertising, analytics or marketing tools;

• visit a showroom, event or consultation linked to your website enquiry.

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We may also receive personal information from authorised representatives, project teams, professional firms, delivery partners, CRM systems, analytics tools, payment or administrative service providers, and publicly available business sources where lawful and relevant.

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6. Why We Process Personal Information

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We process personal information for the following purposes:

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6.1 Website and account functionality

To operate the website, allow member registration, manage user profiles, display saved items, generate quote requests and provide access to gated trade/specification resources.

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6.2 Enquiries, consultations and project briefs

To respond to your enquiry, understand your project requirements, recommend relevant products, arrange consultations and manage communication with you.

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6.3 Quotes, orders and aftercare

To prepare quotes, calculate estimated totals, manage order-related communication, coordinate delivery or installation, and provide aftercare or warranty support where applicable.

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6.4 Trade and professional services

To verify or understand trade/specifier status, provide relevant resources, manage professional enquiries and support architects, designers and project teams.

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6.5 CRM and lead management

To record enquiries, manage follow-ups, track project stages, assign leads internally, maintain client history and improve response quality.

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6.6 Analytics and website improvement

To understand how visitors use the website, improve user experience, measure conversion events, optimise page performance and improve marketing relevance.

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6.7 Marketing and communications

To send relevant updates, brand news, event information, product information or trade-related communications where permitted by law or where you have consented. You may opt out of marketing communications at any time.

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6.8 Legal, accounting and compliance purposes

To comply with applicable laws, tax obligations, record-keeping duties, contractual obligations, dispute resolution, security requirements and regulatory obligations.

 

6.9 Member accounts, saved items and gated resources

​Where you create a member account, save products, request a quote, submit a project brief or request access to gated resources such as CAD, BIM, 3D files, specification documents or trade resources, we process the personal information necessary to provide that functionality.

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This may include your account details, contact information, professional or trade details, saved product selections, quote-list activity, project information and related communication history.

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By using these features, you acknowledge that this processing is necessary to provide the requested account, saved item, quote, project or resource-access functionality. Where a separate consent is required by law, we will request that consent at the relevant point of collection.

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7. Payment Information

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We do not intentionally collect or store full payment card details on this website.

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Where payments are processed through a third-party payment provider, that provider’s own privacy, payment and security terms may apply. We may process limited payment-related information where necessary for quoting, invoicing, accounting, order management, delivery, aftercare, dispute resolution or legal compliance.

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This may include invoice details, payment status, transaction references, billing information and order-related records, but not full card information unless clearly stated and processed through an authorised secure payment provider.

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8. Legal Basis for Processing

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We process personal information only where there is a lawful basis to do so. Depending on the context, this may include:

 

• your consent;

• performance of a contract or steps taken before entering into a contract;

• compliance with a legal obligation;

• our legitimate interest in operating the website, responding to enquiries, managing client relationships, protecting our business and improving services;

• your legitimate interest in receiving information, quotes, resources or services you requested.

 

POPIA recognises data subject rights, including rights relating to access, correction, deletion and objection to processing. The Information Regulator provides official POPIA forms for objection, correction/deletion requests and complaints.

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9. Direct Marketing

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We may send you marketing communications about products, collections, events, showroom updates, trade resources or related services if:

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• you have consented;

• you are an existing client or professional contact and the communication is relevant to your relationship with us;

• the law otherwise permits the communication.

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Consent for marketing communications

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Where required by law, we will request your consent before sending direct marketing communications. This may include email newsletters, event updates, product information, showroom news, trade resources or other marketing communications related to Poltrona Frau products and services.

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You may withdraw your consent or object to direct marketing at any time by using the unsubscribe link in our emails, replying to the communication, or contacting us at info@poltronafrau.net.

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Withdrawing consent or opting out of marketing will not affect your ability to submit enquiries, request quotes, access your member account or communicate with us about an active project, quote or order.

 

You may unsubscribe or opt out at any time by using the unsubscribe link in an email, replying to the communication, or contacting us directly at info@poltronafrau.net.

 

We will not sell your personal information to unrelated third parties for their own marketing purposes.

 

10. Cookies, Analytics and Tracking Technologies

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The website may use cookies, pixels, tags and similar technologies to:

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• keep the website functional;

• remember user preferences;

• support member login and saved item functionality;

• analyse website performance;

• measure marketing and advertising activity;

• understand which pages, products or resources are most useful.

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These tools may include services such as Wix, Google Analytics, Google Ads, Meta/Facebook tools or similar platforms, depending on the website configuration.

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You can control or block cookies through your browser settings. Blocking some cookies may affect website functionality, including member login, saved items or quote-list features.

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11. Who We Share Personal Information With

We may share personal information with the following categories of recipients where necessary and lawful:

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• internal team members responsible for enquiries, CRM, quotes, sales, delivery, installation, support or aftercare;

• website hosting and platform providers, including Wix and related website service providers;

• CRM, email, analytics, advertising and automation providers;

• payment, accounting, legal, tax and administrative service providers;

• delivery, logistics, installation and project coordination partners;

• authorised Poltrona Frau-related parties where necessary to process product, specification, trade or order enquiries;

• professional advisers, insurers or auditors;

• regulatory authorities, courts or law enforcement bodies where legally required.

 

Where third-party service providers process personal information on our behalf, they are expected to protect that information and process it only for the agreed purpose.

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Operators and service providers

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Where we appoint third-party service providers to process personal information on our behalf, they act as operators as contemplated under POPIA. These operators may include website hosting providers, CRM providers, email automation platforms, analytics providers, advertising platforms, IT service providers, delivery partners, payment providers and other service providers who support the operation of the website and related services.

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Operators are required to process personal information only in accordance with our instructions, applicable law, appropriate confidentiality obligations and reasonable security safeguards.

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12. International Transfers

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Some of our service providers, technology platforms, CRM tools, analytics tools, advertising platforms, cloud systems, brand-related parties or authorised commercial partners may be located outside South Africa. This means that personal information may be transferred to, stored in or accessed from another country.

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Personal information may be transferred to service providers, technology platforms, brand-related parties or authorised parties outside South Africa only where permitted by POPIA. This may include circumstances where the recipient is subject to appropriate safeguards, binding obligations, contractual protections, consent, contractual necessity or another lawful basis for transfer.

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Where personal information is transferred outside South Africa, we will take reasonable steps to ensure that the information remains protected in a manner consistent with POPIA and this Privacy Policy.

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13. How We Protect Personal Information

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We take reasonable technical and organisational measures to protect personal information against loss, unauthorised access, misuse, disclosure, alteration or destruction.

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These measures may include access controls, password protection, secure website tools, limited team access, role-based CRM access, secure hosting, internal procedures and review of service provider safeguards.

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No website or online transmission is completely secure. However, we aim to protect personal information using reasonable and appropriate measures based on the nature of the information and the risks involved.

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If a security compromise occurs, POPIA requires the responsible party to notify the Information Regulator and affected data subjects where applicable. The Information Regulator explains that operators must notify the responsible party, who must then notify the Regulator and affected data subjects.

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14. How Long We Keep Personal Information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, unless a longer retention period is required or permitted by law.

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In general:

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• enquiry and CRM information may be kept for as long as needed to manage the relationship, follow up on projects or maintain a record of communication;

• quote and order-related information may be kept for legal, tax, accounting, warranty and aftercare purposes;

• member account and saved item data may be kept while your account remains active, unless deletion is requested and no legal reason requires retention;

• marketing information may be kept until you unsubscribe, object or request deletion, subject to legal retention needs;

• website analytics information may be retained in aggregated or anonymised form.

 

When personal information is no longer required, we will delete, de-identify or securely archive it where appropriate.

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15. Your Rights

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Under POPIA, you may have the right to:

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• ask what personal information we hold about you;

• request access to your personal information;

• request correction or updating of inaccurate information;

• request deletion or destruction of personal information where legally permitted;

• object to certain processing;

• object to direct marketing;

• withdraw consent where processing is based on consent;

• lodge a complaint with the Information Regulator.

 

The Information Regulator provides official POPIA forms for objections, correction/deletion requests and complaints.

 

To exercise your rights, contact us at:

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Email: info@poltronafrau.net

 

We may need to verify your identity before processing your request.

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16. Access to Information / PAIA

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Where applicable, requests for access to records may be handled in accordance with the Promotion of Access to Information Act, 2 of 2000 (“PAIA”).

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Our PAIA Manual, where required, is available on request from info@poltronafrau.net.

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Requests for access to personal information may also be handled in accordance with POPIA. To request access to your personal information, correction of your personal information, deletion of your personal information or to object to processing, please contact us at info@poltronafrau.net.

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17. Complaints

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If you believe your personal information has been processed unlawfully or your privacy rights have been infringed, please contact us first so that we can try to resolve the matter.

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You also have the right to lodge a complaint with the Information Regulator of South Africa.

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Information Regulator contact:

Email: POPIAComplaints@inforegulator.org.za
General enquiries: enquiries@inforegulator.org.za
Telephone: 010 023 5200

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The Information Regulator confirms that complaints may be lodged where a person believes their personal information has been processed in a way that violates POPIA.

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18. Third-Party Websites

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The website may contain links to third-party websites, including official brand websites, social media platforms, payment providers or external resources.

We are not responsible for the privacy practices, content or security of third-party websites. You should read the privacy policies of those websites before providing personal information to them.

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19. Children’s Personal Information

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This website is intended for adults, professionals, clients and project-related users. We do not intentionally collect personal information from children without appropriate consent from a parent or legal guardian where required by law.

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20. Changes to This Privacy Policy

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We may update this Privacy Policy from time to time to reflect changes in the website, legal requirements, technology, business operations or privacy practices.

The latest version will always be published on this website with the updated date shown at the top.

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21. Cookie Notice

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This website may use cookies and similar technologies to operate the website, improve user experience, support member functionality, analyse website performance and measure marketing activity.

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Cookies may include:

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Essential cookies
These are required for the website to function properly. They may support security, page loading, member login, saved items, quote-list functionality and form submissions.

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Analytics cookies
These help us understand how visitors use the website, which pages are viewed, how users move through the site and how the website can be improved.

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Marketing and advertising cookies
These may be used to measure advertising performance, understand campaign effectiveness and deliver more relevant marketing through platforms such as Google, Meta or similar advertising tools.

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Where required, we will request your consent before using non-essential cookies, including analytics or marketing cookies. You can manage or disable cookies through your browser settings or, where available, through the website’s cookie preference tools.

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Please note that disabling certain cookies may affect website functionality, including member login, saved items, quote requests or access to gated resources.

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22. Contact Us

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For privacy-related questions, requests or complaints, please contact:

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Business: Euro Casa

Trading as: Poltrona Frau South Africa
Role: Authorised dealer / authorised representative website operator for Poltrona Frau enquiries in South Africa
Email: info@poltronafrau.net
Telephone: +27 21 418 0726
Address: 24 Somerset Rd, Green Point, Cape Town 8001, South Africa.